Our services cover both ends of the spectrum. The target group comprises of a niche, captive audience – key decision makers, businessmen, HNIs, top management and so on. The media include:
There are hundreds of trains that halt and pass through all these stations. We plan to have 6-10 audio insertions and announcements, when each train passes. Before every announcement, we shall play 15 second radio jingles. As you can well imagine, these jingles will be heard by lakhs of people every day.